A World of Experience

My Way
I've learned everything first hand, my money, he hard way but also found it incredibly fulfilling to be able to use my experience to try different things, learn different things, then pass on the knowledge to hopefully inspire others.
Drop In Cafe
Where it all began.
Positioned opposite Hanoi's famous train street. Founded in October 2019, it has been a journey marked by resilience over the past two years of the pandemic. Through every challenge, I've learned invaluable lessons and emerged grateful for the experience. This space reflects my dedication and passion for coffee and community.


Cafe Setup & Consultation
Where I've helped others set up.
I have successfully assisted numerous café owners in their operations from the ground up. This includes tailored menus that resonate with their unique themes and customer preferences, as well as providing comprehensive training programs for their staff. also focus on designing efficient operational layouts to maximize workflow, along with developing essential checklists and standard operating proceduresSOPs) to ensure a smooth and consistent operation. My goal is to empower café owners with the and knowledge they need to thrive in competitive market.
Pop Up Markets
The great way to test things small scale, get close to customers or just overall understand how to run a business.
Pop-up events at local markets offer an excellent opportunity to boost exposure and experiment with new drink recipes. For those new to selling beverages, these small-scale setups provide invaluable insights into preparation, ingredient handling, payment processing, and marketing strategies—all while keeping costs low. It’s a hands-on experience that helps you understand the intricacies of running a beverage business without the financial risk of a permanent location. Embrace the chance to connect with your community and gather feedback to refine your offerings!


Pop Up Market (Taiwan)
Took over a cafe in Taipei to the delight of guests.
When I took over a charming café in Taipei, I was excited to introduce the rich flavors of egg coffee and Vietnamese coffee to the local scene. The cozy atmosphere became the perfect backdrop for these unique beverages, each crafted with care and passion. Customers were delighted to experience the creamy, frothy egg coffee, while the aromatic Vietnamese coffee quickly became a favorite. It was a journey of blending cultures and flavors, creating a warm community space for coffee lovers.
Workshops & Speaking
I've been invited to speak
I was recently invited to share my insights on running a cafe in Hanoi, focusing on reviewing projects. It’s an exciting opportunity to engage with aspiring entrepreneurs provide them with valuable feedback on their ideas. I look forward to discussing the unique challenges and rewards of the cafe industry in this vibrant city, as well as inspiring the next generation of business owners.


Global F&B Research
I've travelled the world researching F&B concepts.
With a passion for food and beverage, I've traveled the globe exploring diverse concepts and understanding their unique dynamics in various markets. From bustling street vendors in Southeast Asia to dining experiences in Europe, each destination has offered valuable insights into consumer preferences and operational strategies. This journey has enriched my perspective on how cultural nuances shape the F&B landscape, allowing me to identify innovative trends and successful practices worldwide. research not only deepens my appreciation for culinary arts but also equips me with the knowledge to create compelling concepts that resonate with diverse audiences.
Charitable Work
helping judge
During my time at the on-campus cafe, I had the opportunity to help trainees refine their skills and enhance the overall customer experience. I actively participated in training sessions, sharing insights and best practices with the trainees. Additionally, I acted as a guest job role, providing hands-on support and guidance, which not only boosted their confidence but also fostered a collaborative learning environment. It was rewarding to see their growth and positive impact on the cafe’s atmosphere.


Pandemic Pivot
When we had to stay in ... i tried to help out
During the COVID-19 pandemic, we came together as a community to support our frontline medical workers. We organized a juice-making initiative, crafting and nutritious juices to boost their energy and morale. Each bottle was made with love and appreciation for the tire efforts of these heroes. It was a small gesture, but we hoped it brought a little joy and refreshment during such challenging times.
I've Explored The World of Coffee
Now let me bring that world of experience to your doorstep.